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      <video:title>The Human Sponsorship</video:title>
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      <image:caption>Sanka Know how people say to someone who seems stressed that they should switch to decaf? Yeah… I hate that too.</image:caption>
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      <image:title>ARCHIVE - Illustration - Trisantea (Copy)</image:title>
      <image:caption>Trisantea The client wanted it to appeal to everyone, not just people interested in health juices. Instead of trying to highlight the grocery list of ingredients, which included such exotic/esoteric stuff like chokeberry and sea buckthorn, I decided to capitalize on the package’s unique shape and literally put a face on the brand.</image:caption>
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      <image:caption>Stainmaster Evergreen piece on tile installs.</image:caption>
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      <image:caption>FAO Schwarz These turned up in Lürzer’s, baby!</image:caption>
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      <image:caption>To build intrigue for the big launch of Clarity Clear Aligners, die-cut posters were placed all along the walls of the convention center.</image:caption>
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      <image:caption>The execution came in the form of a political campaign for a candidate who'd be running for president in 20 years. The goal for these posters and banner ads was to pique the public's interest with issues that we'd have to deal with in the not-so-distant future. Hopefully, they'd go to the site and learn more about the candidate and what she stood for, as well.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612218856846-11N1WFICLH602VGX3V9B/nytimes-main.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612218917590-QBLXYE681D3THCMUDSSD/F-Ville-small-space-ad-master-Drive+copy.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
      <image:caption>These print ads had to follow the look and feel of the past ads and efforts.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612218949540-PXZ15VOGFVJ9Q1S9Z366/F-Ville-newspaper-spread-front-1920.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612228140024-1LWWXTHWA8MY34C1VLBU/F-Ville-newspaper-spread-front-1920.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
      <image:caption>This execution was supposed to do a few things: inform the readers about the upcoming events, get them to the parade, and to use the insert as a sign to thank the servicemen. It was originally supposed to just be an ad.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1592584805150-CJ4R1WUE227ENMZW4KT7/HH-Parade-Thank-You.png</image:loc>
      <image:title>WORK - Fayetteville</image:title>
      <image:caption>There’s always that one guy at the parade who thinks it's funny to hold the sign upside-down.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612217705453-LO43SBVYAT0TGFRX478H/F-Ville-newspaper-spread-front-1920.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
      <image:caption>A themed apron for the eat-and-greet event.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612219049586-HVYYR24ISISWD36IG1C2/F-Ville-newspaper-spread-front-1920.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1612219091182-ZFQSCEO78S7HMHY1M47U/F-Ville-newspaper-spread-front-1920.jpg</image:loc>
      <image:title>WORK - Fayetteville</image:title>
      <image:caption>Would you like a side of celebrity to go with that patriotism?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/facebook-work-j4a63</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595620255588-STPN2RJEY15VYFUFQP9S/T-shirt-red.jpg</image:loc>
      <image:title>WORK - Facebook</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596727901900-KJRUDIFUV62JJAGB0UJW/Argo-Brochure-Mockup-cover.jpg</image:loc>
      <image:title>WORK - Facebook</image:title>
      <image:caption>(Read in movie-trailer-announcer voice) In a world where books have faces and thumbs only point up… one man dared to use the new reaction buttons. One trade show. One platform. One chance to show studios, distributors, and producers where to invest their ad dollars… This summer… “I’m Gonna Git You, Zucka!”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/5e8b7484f3222332d801a333/6aaee8e9864b931b4cdb28ab/6aaee8ea864b931b4cdb28df/1594678804856/</image:loc>
      <image:title>WORK - Facebook</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/value-city-furniture-bmm43</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/stainmaster-thllg</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595618434080-JWQH7U4XA9GFEN4SJCPB/Smartphones-forAE-athletes-1500.jpg</image:loc>
      <image:title>WORK - Stainmaster</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595618565590-VJL2PI2WNCCMO84RHOC3/Smartphones-forAE-verdict-1500.jpg</image:loc>
      <image:title>WORK - Stainmaster</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595618505495-O878N2DGHFLZGHFSPTAZ/relax.jpg</image:loc>
      <image:title>WORK - Stainmaster</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/emails-er5ks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1597152984004-3Y5H1K81HXE759JPBHST/illo-portrait-head.jpg</image:loc>
      <image:title>WORK - Emails</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1597152868558-S6301ERAS5DVO6PA8BT4/illo-portrait.jpg</image:loc>
      <image:title>WORK - Emails</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1597152941313-LWCI59STSFL7Z2XYASQA/Wired_Genius_Piece_5_McQuade.jpg</image:loc>
      <image:title>WORK - Emails</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1616764729515-JFLDOD7BFYNIAYTQX0EE/Wired_Genius_Piece_6_McQuade.jpg</image:loc>
      <image:title>WORK - Emails</image:title>
      <image:caption>Nothing beats real life, though. I wrote this on a Post It (Air Max shoe comped out of paper — because studio skills) and placed the note on our new Chief Creative Officer’s computer screen. He'd come from some cooler shops, and I wanted to advocate for more creative work.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/lakewoodymca-66cer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-10-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596815257491-30BZYZLO65N3WUSPTGVO/YMCA-ipad-1700.png</image:loc>
      <image:title>WORK - Lakewood YMCA</image:title>
      <image:caption>We created a retro-inspired landing page. We also created video content from former members and staff to show the role the Y had played in the community.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1592336913858-5W3U7P13MGHD2KUYR5CT/T-shirt-red.jpg</image:loc>
      <image:title>WORK - Lakewood YMCA</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1592336840203-TOT5EKD9IINICNHWAQ16/YMCA-t-shirt-front-back-blue.jpg</image:loc>
      <image:title>WORK - Lakewood YMCA</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595536193943-QO4IZ8LJQJZG8LOOFBB0/YMCA-t-shirt-front-back-blue.jpg</image:loc>
      <image:title>WORK - Lakewood YMCA</image:title>
      <image:caption>Faux-vintage tees designed to dial up the nostalgia.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1594841696370-I6EEHW5U9AYPH7A0MTQH/Invite-compile-flat.jpg</image:loc>
      <image:title>WORK - Lakewood YMCA</image:title>
      <image:caption>They relaunched with a retro party. The invitations were actual records from the ‘70s, and the media received a version with the press release inside.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/innovative-ads-ng7lp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596726935882-WFRGV7DNMV85HUHCOL5Z/square-split-white.jpg</image:loc>
      <image:title>WORK - Innovative Ads - Sanka  (Copy)</image:title>
      <image:caption>Sanka Whatever time of day, there’ll be someone on the train sleeping. There’s probably a joke in there somewhere, but I’m in advertising, so we made an adlike object, instead.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1598900249060-JUNQTFMHBETATR1X3HMN/portrait-black.jpg</image:loc>
      <image:title>WORK - Innovative Ads - Pace  (Copy)</image:title>
      <image:caption>Pace A quick look at Chief Content Officer (CCO) magazine showed all the other agencies’ ads looked and sounded the same. We opted to demonstrate what a content-less page would look like instead. The only way to read our message was to peel off the flap that covered it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596727461667-TLO6YT38V0K6HIB5WJX3/Cube-comp.jpg</image:loc>
      <image:title>WORK - Innovative Ads - DNA Miracles  (Copy)</image:title>
      <image:caption>DNA Miracles Created for a line of children’s supplements and personal care products. Instead of clichéd imagery or product shots, the card came with a gift built in.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596663152833-RJ3TQW78IL1U24TFLGXE/image-asset.gif</image:loc>
      <image:title>WORK - Innovative Ads - AAA Vacation Cruise (Copy)</image:title>
      <image:caption>AAA Vacation Cruise An in-office poster that highlights the benefit of a vacation with multiple destinations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1599855503152-BE60LHQ3QAIVN3AATSGF/square-split-black.jpg</image:loc>
      <image:title>WORK - Innovative Ads - Self-Promo Card (Copy)</image:title>
      <image:caption>Self-Promo Card I love puns. And googly eyes. The unholy union: a business card that pointed to my site, and paid off the pun of the big-eyed deer on the card.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596726579534-IXRYN6VLUUN7503PMPVP/square-split-black.jpg</image:loc>
      <image:title>WORK - Innovative Ads - SunTrust (Copy)</image:title>
      <image:caption>SunTrust The client was expanding to a new market. They wanted to make a big impression. Our answer: a gigantic ticket dispenser attached to a bus shelter.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thepatrickmiranda.com/work/carolina-bank-s2fp8</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596130487690-NPNDBIFYV7L9GWS2TU17/cards-heart.png</image:loc>
      <image:title>WORK - Carolina Bank</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1596131342556-PXRJN75DFQKB111HDAR9/cards-heart.png</image:loc>
      <image:title>WORK - Carolina Bank</image:title>
      <image:caption>Nobody likes banks. What’s even worse—people hate going to banks. So when the assignment was getting people to come to a branch’s grand opening, we had to resort to straight-up bribery.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e8b7484f3222332d801a333/1595535375549-NON97XT7XCDE3WN81YF3/close-portrait-2.jpg</image:loc>
      <image:title>WORK - Carolina Bank</image:title>
      <image:caption>We also gave away lottery tickets, and—win or lose—the scratch-offs all contained a call to action.</image:caption>
    </image:image>
  </url>
</urlset>

